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Frequently Asked Questions

  • What is a content library?
    A literal library of brand content. Content can range from photos and videos to blog posts and design element. Content Library is a digital library owned and operated by a company or organization, with a focused collection of digital objects that can be used as a resource, tool, and value-added offer.
  • Why does video cost so much?
    In traditional terms, creating one video or a single commercial from a video shoot puts the entire cost of production on one video. Imagine spending the same amount on production with a little more time in the edit suite to get fifty videos instead. Now your price per video is more alligned with today's budget expectations.
  • What is 'Evergreen' footage?
    Footage that can be repurposed forever.
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